Privacy Policy

1. Introduction

ValoxVSL ("we", "us", "our platform") is committed to protecting your privacy and personal data. This Privacy Policy describes how we collect, use, store, and protect the information you provide when using our website and VSL services platform.

By using our platform and services, you agree to the data collection and processing described in this policy.

2. Information We Collect

2.1. Account Data

During registration and use of the platform, we collect:

• Email address (required for registration)
• First and last name
• Profile picture (if provided)
• Account status (pending approval, approved, rejected)
• Registration date and last activity

2.2. Company Data

When you create companies in the dashboard, we collect:

• Company name
• Industry/business sector
• Company logo (if uploaded)

2.3. Product Data

For each product for which you request a VSL, we collect:

• Product name and description
• Target audience
• Website URL
• Link to assets folder with advertising materials

2.4. Request Data

When submitting VSL requests, we collect:

• Request title and content
• Additional notes and communication
• Request status and change history
• Administrator feedback
• Links to deliverables

2.5. Technical Data and Analytics

We automatically collect technical information when you visit the site:

• IP address and approximate location
• Browser type and operating system
• Pages you visit and time spent
• Scroll depth and interaction with elements
• Traffic sources (where you came from)
• Device (desktop, mobile, tablet)

3. Tracking Technologies

3.1. Google Analytics

We use Google Analytics 4 to analyze visits and user behavior. This includes tracking:

• Page visits and navigation
• Interactions with buttons and CTA elements
• Time spent and scroll depth
• Conversions (registrations, requests)
• Demographic data (anonymized)

3.2. Pixel Technologies

We use pixel technologies to measure the effectiveness of marketing campaigns and optimize advertising content. This includes:

• Tracking conversions from advertising campaigns
• Analyzing user behavior for optimization
• Remarketing audiences (with your consent)
• Measuring the effectiveness of VSL videos

3.3. Cookies

We use various types of cookies. For detailed information, see our Cookie Policy. Cookie Policy.

4. How We Use the Information

We use the collected information for the following purposes:

4.1. Service Delivery

• Creating and managing your account
• Processing VSL requests and project communication
• Delivering finished video materials
• Technical support and assistance

4.2. Platform Improvement

• User experience analysis
• Feature optimization
• Development of new services
• Resolution of technical issues

4.3. Marketing and Communication

• Sending service updates (with your consent)
• Personalized recommendations and offers
• Measuring marketing campaign effectiveness

4.4. Legal and Business Purposes

• Fulfilling legal obligations
• Protection against fraud and abuse
• Maintaining accounting and business documentation

5. Third Parties and Data Sharing

We do not sell your personal data. We share information only with the following categories of third parties:

5.1. Service Providers

• Clerk - authentication and user account management
• Google Analytics - website traffic analysis
• UploadThing - file and media storage
• Neon/PostgreSQL - database data storage
• Resend - sending email notifications

5.2. Legal Requirements

We may disclose information when required by law, in legal proceedings, or to protect our rights and interests.

6. Data Protection

We apply appropriate technical and organizational measures to protect your information:

• Encrypted connection (HTTPS/TLS) for all communications
• Secure password storage through Clerk
• Restricted access to personal data for authorized personnel only
• Regular security audits
• Encryption of sensitive data at rest

7. Data Retention

We retain your data for the following periods:

• Account data: while the account is active + 2 years after deactivation
• Project data: 5 years after completion for legal and business purposes
• Analytics data: 26 months (per Google Analytics settings)
• Communication history: 3 years

8. Your Rights (GDPR)

Under the General Data Protection Regulation (GDPR), you have the following rights:

• Right of access: to obtain a copy of your personal data
• Right to rectification: to request correction of inaccurate data
• Right to erasure: to request deletion of your data ("the right to be forgotten")
• Right to restriction: to restrict the processing of your data
• Right to portability: to receive your data in a machine-readable format
• Right to object: to object to certain types of processing
• Right to withdraw consent: to withdraw your consent at any time

To exercise any of these rights, please contact us at sales@valoxvsl.com. We will respond within 30 days.

9. International Data Transfer

Some of our service providers are located outside the European Economic Area (EEA). When transferring data outside the EEA, we ensure adequate protection through standard contractual clauses or other approved transfer mechanisms.

10. Children

Our services are not intended for persons under 18 years of age. We do not knowingly collect personal information from minors. If we learn that we have collected data from a minor, we will take steps to delete it.

11. Changes to Policy

We may update this policy periodically. In the event of significant changes, we will notify you by email or notification on the platform. The date of the last update is indicated at the beginning of this document.

12. Contact

For questions regarding this policy or the processing of your data:

• Email: sales@valoxvsl.com
• Discord: Join our server

If you are not satisfied with our response, you have the right to file a complaint with the Commission for Personal Data Protection (CPDP) of the Republic of Bulgaria.